Are You Undercharging?

I just got off of a call with another amazing holistic entrepreneur and she had all of these amazing gifts and talents but she was charging barely anything for her services and often discounted or spent more time with them.  She always felt guilty asking for the money.  This is the exact situation I see over and over again with folks undercharging and over-giving. 

After our call she was able to create an offer that she could charge double her current rate without working a minute longer and without the guilt!

So why is this so prevalent in the wellness community?

Wait for it....

Because you care about your client. But the thing is, when you aren't charging enough you are likely going to go out of business, not be able to pay for your living expenses, your stress levels will rise and you will be in no position to help people in the long term.  So what really happens to the client when you ask for the money??

People pay! You are able to afford your life! Your clients are able to show gratitude for your work! Money is just another form of energy. So here's the thing, do you want to feel good about being in service and make a good living or would you rather feel poor, guilty, and resentful?  You are not a charity or a non-profit and the reality is, how long are you willing to wait to "make it"?

Let me tell you a secret...you have an obligation to make a good living and NOT go out of business. When you are successful you can help more people and live a good life.  It's the yin and yang balance, yin is to receive and yang is to do the work.  You cannot have one without the other and they are interdependent.  Now take a moment the next time you are asking for payment and receive that yin nourishing energy:)

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